Putting the politics into veganism

Grow your own!

This is the (almost) final text of a leaflet about our views on lifestyle veganism which we aim to hand out at a number of vegan fairs. This is intended to ruffle a few feathers:)

More and more people are turning to veganism. What was once dismissed as a cranky fad is now becoming mainstream. There are a growing number of vegan fairs up and down the country that aim to introduce people to the delights of vegan food. It does look as though there could be a real revolution in what people eat.

When veganism goes mainstream, the big brands and retailers take note and start to turn out vegan products for us to consume. Many people see this awakening by the corporations as a good thing to be celebrated.

Hang on a minute!

Veganism used to be radical. It used to be seen as a challenge to the…

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